Origin Stories
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Where Brownies Began
Dive deep into the little-known origins of the brownie—its invention in 19th-century America and how it became a global baking icon.

A Brief History of Chocolate in Baking
From ancient Mesoamerican rituals to modern chocolate cakes, discover the rich history of how chocolate became a beloved baking staple.

The Origins of Macarons
From medieval almond biscuits to Parisian icons, explore the true history of macarons — including the famous Macarons des Sœurs of Nancy.

The History of Lemon Drizzle Cake
Discover how lemon drizzle cake became a British classic—and why it’s the perfect comfort bake to begin the new year.
Explore by Ingredient
Flour
From all-purpose to specialty flours, understand the backbone of baking
Sugar & Sweeteners
Granulated, brown, honey, and alternative sweeteners
Butter & Fats
The key to flaky pastries and rich flavors
Chocolate
Dark, milk, white, and everything in between
Eggs
Structure, richness, and leavening power
Leavening Agents
Yeast, baking powder, baking soda explained
Dairy
Milk, cream, buttermilk, and their roles in baking
Nuts & Seeds
Add texture and flavor to your bakes
Spices
Cinnamon, vanilla, nutmeg and aromatic additions
Fruits
Fresh, dried, and preserved fruits for baking

Featured in our shop: Candy Eyes
Recipes to Try
All recipes
Chocolate Fudge Brownies
Rich, fudgy, and deeply chocolatey — these easy chocolate fudge brownies are a classic treat for any occasion.
20 minutes25-30 minutes min total

Macaron Recipe with Chocolate Ganache & Jam
Master Italian meringue macarons at home with this recipe featuring dark chocolate ganache and a sweet strawberry jam centre. Elegant, crisp, and delicious.
45 minutes (plus resting)12-14 minutes min total

Classic Lemon Drizzle Loaf
Bake this classic lemon drizzle loaf with a soft crumb and bright citrus glaze — a comforting British favourite perfect for any season.
20 minutes45-50 minutes min total

Last-Minute Festive Bakes
Running out of time but still want something homemade and festive? These easy last-minute bakes come together quickly, and ends with a lemon bar recipe.
20 minutes45-50 minutes min total

Jam Thumbprint Cookies Recipe
These buttery jam thumbprint cookies are easy to make, wonderfully festive, and perfect for holiday gifting. A soft, tender crumb and jewel-like jam centres make them a Christmas favourite.
20 minutes (plus chill time 30 minutes)12-14 minutes min total

Spiced Orange Cranberry Bundt Cake Recipe
A beautifully spiced Christmas Bundt cake made with orange zest and dried cranberries. Easy to bake and perfect for your Nordic Ware Heritage Bundt pan.
20 minutes50-55 minutes min total
Ingredient Tips & Tricks
Room Temperature
Butter and eggs at room temperature cream better and create lighter textures.
Measure by Weight
Use a kitchen scale for flour and sugar to ensure consistent results every time.
Fresh is Best
Check leavening agents regularly. Old baking powder loses its lift.

